How Nelori Works
Upload and protect your work. Discover opportunities matched to you. Sell through premium print partners. All in one place.
Protection first. Opportunities built in.
Unlike other platforms that strip metadata and leave your work unprotected, Nelori protects your images from the moment you upload. We add copyright metadata, timestamp your creation, and help you discover opportunities matched to your practice—all while connecting you with premium print partners.
Here's exactly how it works, from the moment you upload a file to the moment your buyer receives their print.
The Five-Step Process
Upload + Protect
Drag a file. Instantly timestamped and tagged with your copyright. Verifiable proof of ownership from day one.
- Copyright metadata embedded (EXIF/IPTC/XMP with your name, copyright notice, timestamp)
- SHA-256 cryptographic hash created for tamper-proof verification
- Original file preserved in cloud storage with encrypted backup
- Print-optimized version created using Instant Enhance (optional)
Printability Analysis
Our Printability Score evaluates your image quality against specific print sizes and paper types. Unlike generic platforms that let you print anything at any size, we tell you which dimensions will produce gallery-quality results and which won't make the cut.
- Resolution at target print size (minimum 300 DPI threshold)
- Tonal range and dynamic contrast for selected paper type
- Detail preservation after size scaling
- Color gamut compatibility with archival inks
Result: Clear recommendations on which sizes will look stunning and which to avoid. No guesswork, no expensive test prints.
Catalog Creation & Smart Pricing
Generate your shoppable catalog in minutes. Each listing includes the print options you approve, accurate ETAs based on current network capacity, and pricing you control. Our Smart Price Lock gives buyers a 15-minute guaranteed quote while you maintain full margin flexibility.
- Branded storefront (custom domain on Pro plans)
- Size and paper selections with visual previews
- Dynamic pricing that respects your margins
- QR codes and shareable links for any sales channel
- Real-time inventory status from network printers
Premium Partner Routing
When a buyer places an order, our routing algorithm selects the optimal partner from our premium network. We handle partner selection based on location, paper availability, current capacity, and quality standards—so you get optionality without the research.
- Geographic proximity to delivery address (faster shipping, lower carbon footprint)
- Paper stock availability for selected substrate
- Current production capacity and turnaround reliability
- Historical quality scores for this paper and size combination
- Your preferences (different orders can go to different partners)
The system prioritizes quality and reliability over raw speed, ensuring consistent results every time.
Quality Fulfillment & Delivery
Your selected network printer receives the print-ready file with technical specifications, produces the print using archival materials and calibrated equipment, and ships directly to your buyer with full tracking. You and your customer both receive updates at every stage.
- All printers use ICC-profiled workflows for color accuracy
- Archival-grade papers and fade-resistant inks (100+ year lightfastness)
- Professional packaging with rigid mailers or tubes
- Tracking provided for all shipments
- Reprint guarantee if output doesn't meet our standards
Typical timeline: 2-5 business days production + 3-7 days shipping (US domestic). You see Accurate ETA estimates before the order is placed.
Technology That Makes It Work
Our platform combines automated print preparation with intelligent routing to eliminate the trial-and-error typical of generic POD services.
Instant Enhance
Non-destructive image optimization calibrated for print. Applies upscaling, tonal correction, and sharpening while preserving your original file. No manual editing required.
Printability Score
Size-dependent quality prediction using resolution analysis, tonal range evaluation, and paper compatibility assessment. Know what will look great before you commit.
Smart Price Lock
15-minute guaranteed quotes based on live network capacity and current material costs. Transparent pricing with margin guardrails you control.
Accurate ETA
Delivery estimates calculated from printer capacity data and carrier performance history. We only show "Arrives by" dates when confidence is high, otherwise an honest range.
Network Routing
Algorithm-driven printer selection optimizing for quality, proximity, capacity, and material availability. You don't choose from a list of unknowns; we route to verified partners.
Catalog Analytics
Track views, quote requests, and conversions per listing. Understand what's working so you can share smarter and sell faster.
Opportunity Matching
Profile-based scoring for grants, gallery calls, and residencies. We analyze your disciplines, location, and career stage to surface opportunities that fit—ranked by match quality on a 100-point scale.
Why Our Network Matters
The difference between Nelori and generic POD isn't just software. It's the quality and accountability of the printers we partner with.
Vetted, Not Volume
Generic POD aggregator platforms offer access to hundreds or thousands of print suppliers globally. The problem: no quality vetting, inconsistent results, and when something goes wrong, you're left to manage supplier issues yourself.
Nelori takes the opposite approach. We build long-term relationships with a curated network of art print specialists who meet strict standards for equipment, materials, color accuracy, and craft. Fewer partners, higher standards, consistent quality.
What "Vetted" Means
Every printer in our network is evaluated on:
- Equipment: Professional-grade large-format printers with ICC profile support
- Materials: Archival papers, fade-resistant inks, museum-quality substrates
- Color management: Calibrated workflows using industry-standard profiles
- Experience: Demonstrated expertise in fine art and photography printing
- Reliability: Proven turnaround consistency and professional communication
We test sample prints, review equipment specs, and verify their approach to quality control before approval. Once in the network, performance is monitored continuously.
You Get the Quality, We Handle the Accountability
When a print doesn't meet our standards, we manage the reprint or refund process directly. You never deal with supplier excuses or logistics. Your reputation with your buyers stays intact because we stand behind every order.
Common Questions
How long does the entire process take?
Upload and print preparation happen instantly. Once an order is placed, typical timeline is 2-5 business days for production plus 3-7 days for shipping (US domestic). You'll see accurate estimates before finalizing any order.
Do I have to use Instant Enhance?
No. Instant Enhance is optional and non-destructive. Your original file is always preserved. If you prefer to upload pre-optimized files, you can skip enhancement and proceed directly to printability analysis.
Can I choose which printer fulfills my order?
Orders route automatically to the best available printer in our network based on quality, location, and capacity. This ensures consistency without requiring you to research and vet print shops yourself. If you have a preferred printer you'd like us to consider for the network, you can recommend them via our Printer Network page.
What if a print arrives damaged or incorrect?
We stand behind every print. If quality doesn't meet our standards or the print arrives damaged, contact us within 30 days and we'll arrange a reprint or refund. You don't deal with the printer directly; we manage the resolution process.
How do you ensure color accuracy?
All network printers use ICC-profiled workflows, calibrated equipment, and archival inks. We recommend papers that preserve your image's tonal range and contrast. While we can't guarantee identical color to your monitor (screen RGB vs print CMYK is inherently different), our process minimizes surprises and maintains consistency across reprints.
Is there an API for custom integrations?
Yes. Pro and Gallery plans include API access for custom workflows, automated order submission, and catalog synchronization. Documentation is available after signup.